{"title":"Etude","description":null,"products":[{"product_id":"etude-soonjung-ph-6-5-whip-cleanser-150ml","title":"SoonJung pH 6.5 Whip Cleanser (150ml)","description":"\u003cp\u003eEtude SoonJung pH 6.5 Whip Cleanser is a whipped foam cleanser with panthenol and madecassoside. Its mildly acidic, pH 6.5 formula washes away oil and daily grime and leaves sensitive skin feeling clean, soft and comfortable rather than tight.\u003c\/p\u003e\n\u003ch3\u003eWhat it does\u003c\/h3\u003e\n\u003cp\u003eThe pump does the lathering for you: the foam comes out ready, so there is no rubbing to build it up. Underneath are two mild cleansing agents (lauryl glucoside and disodium cocoyl glutamate) alongside glycerin, sorbitol and panthenol, so the formula is designed for a gentler cleanse rather than that tight, squeaky finish. Madecassoside, from centella, is there to help skin feel calm afterwards.\u003c\/p\u003e\n\u003ch3\u003eWhy we chose it\u003c\/h3\u003e\n\u003cp\u003eIt does one job quietly. There are 14 ingredients and no fragrance in the list. The bottle says it is made without animal-derived ingredients, mineral oil or parabens. The foam needs almost no rubbing, which matters on mornings when skin already feels tight. It pairs with \u003ca href=\"\/products\/etude-soonjung-2x-barrier-intensive-cream-60ml\"\u003eSoonJung 2x Barrier Cream\u003c\/a\u003e from the same range.\u003c\/p\u003e\n\u003ch3\u003eBest for\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSensitive or easily irritated skin\u003c\/li\u003e\n\u003cli\u003eDry or dehydrated skin that feels tight after washing\u003c\/li\u003e\n\u003cli\u003eA gentle morning cleanse\u003c\/li\u003e\n\u003cli\u003eThe second cleanse after an oil or balm\u003c\/li\u003e\n\u003cli\u003eRoutines that include retinoids or exfoliating acids\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eNot ideal if\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eYou wear long-wear makeup or water-resistant sunscreen: remove it first with a balm such as \u003ca href=\"\/products\/hur-midnight-soothing-cleansing-balm-50ml\"\u003eHouse of Hur Midnight Soothing Cleansing Balm\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003eYou want a squeaky-clean feel on very oily skin: this is deliberately mild\u003c\/li\u003e\n\u003cli\u003eYou want it to take off mascara or eye makeup: it is not a makeup remover, and Etude say to keep it away from the eyes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eLauryl glucoside and disodium cocoyl glutamate: mild cleansing\u003c\/li\u003e\n\u003cli\u003ePanthenol (pro-vitamin B5): comfort and hydration\u003c\/li\u003e\n\u003cli\u003eMadecassoside: calms the look of irritation\u003c\/li\u003e\n\u003cli\u003eGlycerin and sorbitol: help skin hold on to water\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTexture and finish\u003c\/h3\u003e\n\u003cp\u003eA thick, whipped-cream texture with rich micro bubbles. It rinses off cleanly and leaves skin soft.\u003c\/p\u003e\n\u003ch3\u003eWhere it goes in your routine\u003c\/h3\u003e\n\u003cp\u003eMorning and evening. Pump 2 to 3 times, massage gently over a wet face and rinse with lukewarm water. In the evening, use it as the second cleanse after an oil or balm, then carry on with toner.\u003c\/p\u003e\n\u003ch3\u003eGood to know\u003c\/h3\u003e\n\u003cp\u003eCitric acid appears in the list to balance the pH; this is not an exfoliating cleanser.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQuick facts:\u003c\/strong\u003e 150 ml · pH 6.5 · Fragrance-free · AM and PM · Etude, made in Korea\u003c\/p\u003e","brand":"Etude","offers":[{"title":"Default Title","offer_id":52847580152137,"sku":null,"price":15.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/4016\/0585\/files\/1.png?v=1756290751"},{"product_id":"etude-soonjung-2x-barrier-intensive-cream-60ml","title":"SoonJung 2x Barrier Intensive Cream (60ml)","description":"\u003cp\u003eEtude SoonJung 2x Barrier Intensive Cream is a fragrance-free moisturiser built around panthenol and madecassoside, a calming compound from centella. It helps dry, tight or easily irritated skin feel comfortable again and supports a healthy-looking skin barrier, with a soft, hydrated finish.\u003c\/p\u003e\n\u003ch3\u003eWhat it does\u003c\/h3\u003e\n\u003cp\u003ePanthenol (pro-vitamin B5) draws water into the skin and helps it feel soothed and less dry. Madecassoside helps calm the look of irritation. Sunflower seed oil, caprylic\/capric triglyceride and a hardened vegetable oil cushion the skin and slow water loss, so it stays comfortable for longer.\u003c\/p\u003e\n\u003ch3\u003eWhy we chose it\u003c\/h3\u003e\n\u003cp\u003eIt is a short formula of 21 ingredients, and Etude list it as free of fragrance, parabens, mineral oil and animal-derived ingredients. It pairs naturally with \u003ca href=\"\/products\/etude-soonjung-ph-6-5-whip-cleanser-150ml\"\u003eSoonJung pH 6.5 Whip Cleanser\u003c\/a\u003e from the same range.\u003c\/p\u003e\n\u003ch3\u003eBest for\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSensitive or easily irritated skin\u003c\/li\u003e\n\u003cli\u003eDry skin that feels tight\u003c\/li\u003e\n\u003cli\u003eSkin that feels stressed after retinoids or exfoliating acids\u003c\/li\u003e\n\u003cli\u003eA calm, simple barrier-first routine\u003c\/li\u003e\n\u003cli\u003eAnyone avoiding fragrance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eNot ideal if\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eYou want ceramides in your moisturiser: none are listed here, so look at \u003ca href=\"\/products\/dr-jart-ceramidin-skin-barrier-moisturizing-cream-50ml\"\u003eDr.Jart+ Ceramidin Skin Barrier Moisturizing Cream\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003eYour skin is very oily and prefers a gel: this is a cream\u003c\/li\u003e\n\u003cli\u003eYou want a targeted treatment for dark spots or lines: it has no such active\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePanthenol (pro-vitamin B5): hydration and comfort\u003c\/li\u003e\n\u003cli\u003eMadecassoside: calms the look of irritation\u003c\/li\u003e\n\u003cli\u003eSunflower seed oil and caprylic\/capric triglyceride: softness and less water loss\u003c\/li\u003e\n\u003cli\u003eGreen tea leaf extract and tocopherol (vitamin E): antioxidant support\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTexture and finish\u003c\/h3\u003e\n\u003cp\u003eA soft cream that Etude say spreads smoothly and absorbs quickly, leaving skin feeling soft and hydrated rather than greasy.\u003c\/p\u003e\n\u003ch3\u003eWhere it goes in your routine\u003c\/h3\u003e\n\u003cp\u003eThe last skincare step, morning and evening: after toner and serum. Smooth a small amount over face and neck and pat it in. In the morning, follow with sunscreen.\u003c\/p\u003e\n\u003ch3\u003eWhat to expect\u003c\/h3\u003e\n\u003cp\u003eSkin should feel softer and more comfortable from the first use. A calmer, more resilient feel builds with steady daily use and a gentle routine.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQuick facts:\u003c\/strong\u003e 60 ml · Panthenol and madecassoside · Fragrance-free · AM and PM · Etude, made in Korea\u003c\/p\u003e","brand":"Etude","offers":[{"title":"Default Title","offer_id":53181152526665,"sku":null,"price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/4016\/0585\/files\/soonjung_1.png?v=1761143577"}],"url":"https:\/\/kskinaura.co.uk\/collections\/etude.oembed","provider":"K Skin Aura","version":"1.0","type":"link"}